The Instagram Roadmap – How to Use Instagram to Grow Your Business in 2020.

The Instagram Roadmap

The Instagram Roadmap

1. Setup Your Account + Bio + Profile Photo –

Make sure your account gets folks’ attention with a clear photo of you and a bio that helps you get more followers, tells the world what you do, and shares something personal about yourself.

2. Decide On Your Posting Themes – 
Settle on the types of posts you’re going to create the most often for your feed and for your Instagram Stories. Decide what your posts will look like and how your captions will sound.

3. Post in your feed a few times a week – 
Post in your Instagram feed consistently, paying attention to how your followers are engaging with what you share.

4. Post on your stories every day – 
Post on Instagram Stories every day so you stay top of mind and your followers don’t forget about you.

5. Engage more than you post – 
Grow your following by spending as much time as possible engaging on Instagram by liking and commenting on people’s posts and watching and
responding to their Instagram Stories.

6. Take it to the DM – 
Use your direct messages as a tool for having conversations with your followers, finding out what they want from you, and sharing your products or services.

Mistakes to Avoid

Mistake #1
Spending Too Much Time Agonizing Over the Perfect Photo
Don’t obsess over the photo and caption on Instagram! It’s kinda easy to do I mean… I did it for years. But what I learned is that having the perfect photo doesn’t matter as much to your followers as it does to you. And, more often than not, folks use “not having the perfect photo” as an excuse for not posting. This helps the Instagram Roadmap

Mistake #2
Posting Too Much Content Too Often
You’re probably posting on Instagram more than you need to be… like… a lot more. You can’t beat the algorithm by posting more often AND, since your posts last so much longer than they did a year ago, you’re just burning through your content! Focus on the quality of your posts – not the quantity. This helps the Instagram Roadmap

Mistake #3
Not Having a Clear Path for How to Get Your Followers Off of Instagram
The best way to sell on Instagram is by getting folks the heck off of Instagram! If you don’t know where you’re going to send people next to keep the relationship growing – and to continue building know, like, and trust with your followers – you’re going to get lost focusing on the wrong things. This helps the Instagram Roadmap

Instagram is used by 1 billion people worldwide.

Due to this number, we all understand how crucial is joining Instagram can be for us and our businesses.

Instagram is available for free on iOS and Android devices and it can be accessed on the web from a computer. This helps for the Instagram Roadmap. However, uploading and sharing of content can only be done through mobile devices.

Instagram is the new version of the social media platform. Today the platform stands to be among the most influential and leading social media networks ever. Although it is very similar to Facebook, Twitter, or any other social media platform, Instagram from the very beginning, had a different purpose. This helps for the Instagram Roadmap.

Instagram is really a game-changer for the marketing industry – 

Now, we all have one more platform to go on, talk to our audience and hear them out. It is utmost important for such communication outlets to be supported by both sides because valuable feedback is shared.

Instagram seemingly cannot grow anymore, but it sure does every single day. A while ago, millions of people were using it. Today, the Instagram community counts nine zeros. Which, is mind-blowing! This helps for the Instagram Roadmap.

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